Enjoy the wellness, mindfulness and fun that cannabis can bring to life.
Nuvata had a vision, proprietary hardware, and top-quality cannabis oil but needed assistance crafting the brand around it all. HIGHOPES worked with their team from day one to strategize the positioning, design and identity, expand their visual system, kick-start their marketing, and help give Nuvata all the tools the brand needed to succeed.
California & Oklahoma
Recreational & Medical
Nuvata’s goal was to enter the market and immediately compete with the industry-leaders through strong positioning, branding, and marketing. Additionally, at the time, disposable vaporizers were a new and unfamiliar product to cannabis consumers.
We worked closely alongside Nuvata to build a brand from A to Z that targeted new consumers, focused on flavor, and offered a curated cannabis experience for everyone. After establishing their foundation, we continue to assist in branding and marketing efforts.
In combination with strong operations, Nuvata was able to rapidly expand across California with positive market reception. This previous success has enabled the brand to branch into other product lines and enter the Oklahoma medical market.