Archives of Packaging

Willingness To Pay: Weighing Cannabis Packaging Design

What makes the different between great cannabis packaging design and poor packaging design; Is it simply the "pop" of the colors and cultural relevancy, or is there something deeper at play? In this article, we'll be picking apart this study on the effectiveness of packaging of hedonistic products mirroring, as closely as we can, the […]

Cannabis Packaging’s Missed Opportunity

We haven’t seen great cannabis packaging in this industry. Not to say the packaging we produce isn’t top tier quality - it is. However, whenever we walk into shops as a team, we can’t help feeling like the branding & marketing of this industry simply lacks imagination. On the wall, there are 30 or so […]
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